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Marketing, mechandising & media

MM10041 - Visual Merchandiser (HKIA - Store) - Shilla Travel Retail - Hong Kong - Apply here 

Primary Objective
This Visual Merchandiser will help us to increase the sales by getting the visitors attention and providing an excellent visual experience, implementing all Marketing visual concepts and strategies in our 6 stores at Hong Kong International Airport (HKIA).

This person will collaborate closely with Marketing and Retail Operations Teams to implement and maintain all communication materials at our stores (point of sales, material displays, light box, signage, digital screens, vouchers, coupons, leaflets, banners etc.) directly reporting to a Design & Construction Manager.

Job Duties & Responsibilities
 

  • Ensure strict compliance with Company and Brand directions in merchandise presentation standard

  • Assist with the ordering and co-ordination of installation of promotional material in order to enhance products, create interest and generate sales

  • Assist with the planning and implementation of monthly VM changes, seasonal installations, marketing activation, etc.

  • Prepare photo reports of seasonal changes to the Headquarters

  • Ensure all in-store signage is in line with Company standard

  • Produce visual design for store specific workshops & events when necessary

  • Work closely with merchandising, marketing & production team to assess signage needs

  • Source & design props and other display fittings and materials

  • Work with vendors to produce VM props and other display fittings

  • Coach store team on design concepts, visual display standards, maintenance of the overall display in order to support the ongoing marketing campaigns

MM04042 - Ticketing & Visual Merchandiser Assistant - Gebr Heinemann - Sydney International Airport, Australia - Apply here 

For our office located at Sydney International Airport we are looking for a Ticketing & visual Merchandiser Assistant. The Ticketing & Visual Merchandiser will execute all ticketing requirements and assist in visual merchandising activities in conjunction with the Visual Merchandising Manager and the Operations Team.

• Creating tickets in InDesign for all changeover promotional signage/ticketing using data provided by Promotions & Category Management Teams
• Work with the Marketing & Promotions team to automate the ticketing process, using InDesign and Excel 
• Responsible for ordering and stocktake of all necessary material for ticketing activities
• Be the point of contact for the Operational Team on a day to day basis for any store ticketing requirements
• Assisting the visual merchandising team in monthly changeovers and any trade marketing activities installations
• Adhere to Instore Visual Merchandising guidelines and techniques
• Accountable for smaller stores at Airport and external, which are to be presented flawlessly in line with Visual Merchandising standards via daily/weekly monitoring and optimization.

MM04041 - Digital Marketing Specialist - Gebr Heinemann - Sydney International Airport, Australia - Apply here 

For our Support Office based at Sydney International Airport we are searching for Digital Marketing Specialist - Retail Media.The Digital Marketing Specialist is responsible for supporting the flawless execution of Heinemann Marketing Plan & Brand Partnerships monetization through Retail Media channels such as In Store Screens, Music, Billboards, SMS & Heinemann & Me newsletters. 

• Manage the content calendar & Content Management System of all Heinemann screens, in harmony with Heinemann Marketing plan & Brand Partnerships. 
• Manage relationships with SYD & Gold Cost airport Marketing Executives to ensure optimal performance of In Store screens as well as explore opportunities in SYD & GCA screens. 
• Work closely with In Store Managers & IT department on screens’ issues reporting and resolution on time and in full. 
• Be the first point of contact of Heinemann’s Digital Media Kit enquiries and engage other Digital Marketing team members accordingly. 
• Provide advertisers with Retail Media advertising packages from the Digital Media Kit in line with their specific briefs. 
• Execute In Store Media packages sold to vendors in line with Heinemann’s brand guidelines & strategy through effective partnerships with Digital Marketing Executive - Acquisition & Engagement
• Manage SMS activations including partnering with Tilio & IT Department to ensure testing, delivering and planning

MM27031 - Performance Marketer  Michael Kors & Swarovski - Chalhoub Group - Dubai, UAE - Apply here 

What You'll Be Doing  

  • Manage all social media channels for the brand and closely liaise with brand partners in establishing co-marketing campaigns and managing a tight marketing calendar.

  • Drive business growth through performance advertising (user acquisition, boosting basket size, reorder rate..etc) across multiple channels and provide suggestions for conversion improvement projects to maximize revenue and minimize costs.

  • Develop and monitor campaign performance by channel (Direct, Free Search, Paid Search, Social Media, Associates, Other) and device (desktop, tablet, mobile).

  • Create a tracking (tagging) and reporting system for campaigns/platform performance (attribution, measurement, analytics) and establishing KPIs.

  • Manage the marketing budget for a portfolio of brands (plan strategy for lead generation, retention, LTV, ROI/ROAS…etc) to meet established performance uplift expectations.

  • Develop, conduct, and evaluate A/B tests for creative marketing ideas. Test and optimize landing pages. Create traffic driving (high relevancy) ads (managing both copy writing and visuals), and execute continuous improvement initiatives.

  • Conduct analytics on multiple sets of data to identify opportunities and draft strategic proposals to improve performance (example: customer journey review) and swiftly execute approved suggestions.

  • Work with 3rd parties and harness the power of these relationships to facilitate both traffic and conversion growth.

  • Manage the e-marketing budget and optimize it on a daily basis to meet online business targets.

  • Manage relationships with external digital marketing agencies.

  • Adapt and optimize creatives and conversion points.

  • Analyze and report on results using Google Analytics and other internal platforms.

MM26031 - Pflichtpraktikum mit Schwerpunkt Retail Marketing - Fraport - Frankfurt, Germany - Apply here 

Zur Unterstützung unseres Teams bieten wir Ihnen ab Juni 2024 ein Pflichtpraktikum mit Schwerpunkt Retail Marketing

Ihre Aufgaben:

  • Unterstützung bei der Entwicklung und Durchführung von Verkaufsförderungskampagnen und Retail-Kommunikationsmaßnahmen für internationale Zielgruppen (online und offline)

  • Mitarbeit bei der Konzeption und Umsetzung sowie Wahrnehmung von Projektassistenzaufgaben bei Events und Marketing-Kampagnen

  • Content Creation für Online-Kanäle (Instagram, Google & Facebook)

  • Zusammenstellung von Online-Marketing-Reportings und Ermittlung sowie Monitoring von Kennzahlen des Online-Marketings über alle Kanäle mit Hilfe unterschiedlicher Analyse-Tools (Google Analytics, Power BI)

  • Pflege unseres Google Accounts (Bilder und Rezensionen)

  • Betreuung, Pflege und Weiterentwicklung der Airport Community App (ggf. Kontakt zu Mietern)

  • Durchführung von Flächenfreigabe, Baufreigaben, Promotionfreigaben

  • Aufbereitung von Briefings und Erstellung von Präsentationen

  • Recherche und organisatorische Unterstützung

MM/25032 - Sr. Marketing Manager Emerging Markets - Diageo - Dubai, UAE - Apply here

Purpose of the Role

  • Senior Marketing Manager - Emerging Market will own the development and execution of all the TTL programs for portfolio of brands in all international geographies and channels including Retail, On-trade and Duty Free ensuring the plan to be in line with overall brand strategy.

  • This role is accountable to create and deliver commercial programs with executional selling materials on time and in full, to support in achieving NSV & Volume growth targets.

Key Deliverables

  • The role will be leading customer and brand needs, understanding to deliver impactful consumer engagements through retail visibility and activation.

  • Plan and implement AOP for consumer activations programs with all the elements, costing and time period.

  • Regular Budget review in terms of planned spends and spends efficacy. Ensuring smooth & on-time customer payment process.

  • Develop all the key elements for retail and on-trade programs within Diageo Marketing Code including BTL creative, POS tools, In-Store displays, activation toolkits

  • Lead and develop relationship with various external event/activations/GWP/visibility vendors for superior execution.  

  • Liaise with internal Brand and customer marketing teams for key initiatives development and executions in markets.

  • Brand Building through innovative activation and consumer engagement program, plan and execute all the activation programs.

  • Ensuring relationship management in key channels of Duty Free & On-trade wherein customer marketing plays an important role.

  • Support in developing business plan with right customer and consumer strategies along with commercial team ensuring brands competitiveness in terms of pricing and consumer engagements.

JESTRMM/25031 - Asst Customer Marketing Manager - Gebr Heinemann APAC - Singapore - Apply here

Your new job includes

•    support the development of brand, regional, and local campaigns, emphasizing targeted outreach to Chinese travellers
•    manage campaign execution, from strategic planning and creative direction to execution, optimization, and reporting across digital, social media and offline channels
•    take charge of owned platforms such as WeChat and Little Red Book accounts, ensuring brand consistency and campaign visibility on Ecommerce channels like  Brand.com and WeChat mini-programs
•    support strategic partnerships and collaborations with external stakeholders, harnessing synergies to amplify impact and extend brand reach
•    track and analyze performance and budget utilization, furnishing actionable insights
•    assist with any other assigned projects and process improvement tasks, as required

JESTRMM/20031 - GTR Product Flow Management Specialist - Ferrero - Luxembourg - Apply here

For our Ferrero HQ in Luxembourg, we are currently looking for a Travel Market Product Flow Management Specialist who will be part of the Documental Process Management and Supply Chain departments.
The PFM Specialist coordinates the projects & activities with the Central teams and Business Units to make sure that the packaging is ready on time for productions. Additionally, the PFM takes care of packaging creation and Finished Good codes’ creation and configuration. 
 

In this role you will be in contact with Marketing department to discuss the upcoming year's product range, ensuring an up-to-date activity grid for products to be commercialized. You will then develop and configure the Finished Good and Packaging codes.
You will coordinate with the Documental Planner function to communicate priorities and address any activities at risk due to potential delays in the process. 
Serve as the central point of contact for departments/functions involved in projects targeting markets, with a specific focus on brands assigned to the Product Flow Manager will be part of your responsibilities as well. 
You will work closely with Marketing, Sales, Food Law, Creative/repro agencies, DPU teams for new technical projects to promptly adapt to any changes made to the activity grid throughout the year.
You will cooperate in Projects of new Products integration, as well as process improvements within your Business Unit.

A University degree is required for this role, with a preference for backgrounds in Supply Chain, Industrial Engineering or Business Administration.
You have 3-5 years of experience in Project Management roles, ideally within a Supply Chain and Operations environment.
You have strong problem solving, communication, analytical and time management skills, 
On top of this you are fluent in English and have a solid command of Microsoft Office tools, particularly Excel and PowerPoint. 
Your motivation and willingness to learn will be key. 
Moreover, your skills to work effectively with cross-functional teams in a challenging and dynamic environment will be highly valuable.

JESTRMM/19031 - Marketing Manager MENEAT GTR - JTI - Casablanca, Morocco - Apply here

As a Marketing Manager you will be leading the development of brand strategies and communication objectives based on the Global Travel Retail (GTR) direction. Showing strong project management skills, you will be supervising brand activation plans for new launches, brand rejuvenation and Limited-Edition Packaging (LEP) in line with GTR Equity guidelines.

 

In this role you will be working closely with the MENEAT TR Marketing Lead, Regional Sales Director, and relevant Area Sales Managers to coordinate and drive the implementation of all marketing plans to achieve GTR showcasing objectives.

 

The successful candidate will supervise and support merchandising solutions to ensure proper implementation with executional excellence but also reassure that the JTI portfolio in each market is in line with domestic strategies and GTR trends.

 

You will manage the regional TR marketing budget and ensure delivery of plans in a timely and consistent manner but also provide quarterly business updates, as necessary.

 

The successful candidate should combine creativity and drive with rigorous planning and discipline.

 

Education

 

University degree or relevant Marketing Degree would be advantageous.

Experience

 

At least 5 years of experience in a multinational or FMCG company.

Any previous tobacco experience or travel retail is a plus.

SKILLS

 

  • Fluent in French & English, Arabic is a plus.

  • Strong Project Management skills.

  • Ability to work in a changing environment

  • Flexibility, adaptability, creativity.

  • Excellent to very good skills in Excel & PowerPoint

  • Excellent interpersonal and communication skills

JESTRMM/13031 - Senior Executive Store Design - Clarins · Singapore - Apply here

Store Design Roll-out

  • Prepare zoning plans for internal discussion with key stakeholders

  • Generate design proposals for all TR counters, proposal includes detailed floorplan, elevation(s), 3D visualisations

  • Establish standard design details and provide support on material specifications as mandated by Global A&M to shop fitters.

  • Review and approve technical drawings from shop fitters.

  • Follow-up with shop fitters on the development & construction of projects, paying close attention to design, timing (delivery) and quality.

  • Coordinate with VM team to order display items needed for store opening

  • Ensure each installation is compliant with retailer/mall design and construction guidelines.

  • Develop snag list for each installation to ensure design compliance and resolve sub-standard construction.

  • Upkeep existing project trackers to establish clear communication of project milestones to stakeholders.

 

New Design Development

  • Collaborate with TRVM to develop locally led design initiatives based on TR APAC-specific business needs.

  • Explore use of new material, technologies and/or finishing

  • Prepare design proposals for discussion within internal TR team and Global/Regional team

  • Innovate on design process and presentation to speed up stakeholder alignments with a high degree of precision.

 

Special Trade Projects

  • Conceptualize and/or project manage external agency on the design of large scale trade projects.

  • Work closely with Marketing and Commercial team to ensure all business needs are met.

  • Review and approve technical drawings from appointed shopfitter.

  • Follow-up with shopfitters on the development & construction of projects, paying close attention to design, timing (delivery) and quality.

JESTRMM/02032 - Global Senior Marketing Specialist - ARI - Dublin, ROI - Apply here

We now have an exciting opportunity to join our Global Marketing Team based in Dublin.  As a Senior Marketing Specialist, you will be pivotal in sculpting this vision, transforming insights into action, and collaborating with global teams and brand partners to create world-class customer experiences.

At ARI, we are more than a team – we are a family. We are looking for someone who is not just experienced but also passionate about making every journey a joyful one. If you are ready to bring joy to the world of travel retail, we would love to hear from you.

  • Brand Story Crafting: Immerse yourself in the ARI ethos, contributing to our brand narrative and value proposition. We are not just selling products; we are enriching journeys with joy.

  • Strategic Marketing Leadership: Develop and implement comprehensive marketing strategies, elevating ARI as a global leader in Travel Retail. Your plans will not only raise awareness but will also weave ‘joy on your way’ into every customer interaction.

  • Omnichannel Campaign Mastery: Orchestrate our global marketing calendar, spearheading campaigns that resonate across channels. Your goal? To enhance customer experiences and boost Passenger Average Spend (PAS) – all while ensuring flawless integration with our teams in Buying, E-Commerce, and Retail Operations.

  • Global Community Building: Forge robust relationships with marketing peers worldwide. Together, you will cultivate a unified, collaborative marketing community that breathes life into our brand promise.

  • Innovative Brand and Store Concepts: Bring your creativity to the forefront, developing store and brand identities that speak volumes of our commitment to joy.

  • Business Development Support: Play a key role in our expansion, contributing to the tender process and steering the marketing execution in new ARI locations globally.

  • Digital Trend Navigation: With your finger on the pulse of digital trends, collaborate with our social media team to amplify our reach and make our campaigns go viral.

  • Ultimate Customer Experience Champion: Work hand-in-glove with E-Commerce and Commercial teams, ensuring every initiative we undertake maximises customer delight.

  • Efficient Asset Management: Oversee the distribution and utilisation of our creative, media, and digital assets, ensuring efficiency and effectiveness.

  • Unified Communication: Ensure a consistent, joyful tone in all our communications, reflecting our brand spirit in every message.

  • Customer Revenue Growth Strategy: Collaborate with the ARI team and local Business Units to develop and implement growth models tailored to key markets.

  • Budget Stewardship: Manage your marketing budget with an eye for both impact and efficiency.

  • Project Delivery Excellence: Lead key initiatives, contributing your expertise to broader marketing and company-wide projects.

  • Transparent Communication: Keep all stakeholders informed with clear, consistent, and timely updates on strategies, plans, and any changes.

JESTRMM/02031 - Assistant Marketing Manager - Starboard - Miami, FL. - Apply here

Liaison with Product Brands to plan and execute campaigns and initiatives:

  • Spearhead the development and execution management of all brand Co-op marketing plans. Tactics include:

    • Personalized environments

    • Event marketing

    • Windows

    • Duratrans

    • Digital media

    • Television

  • Lead, conceptualize and execute both new and existing brand experiences; develop strong internal and external cross functional partnership for – guidelines, approvals, etc.

  • Spearhead and execute in-shop personalization projects for key brands to ensure environments are elevated and on brand

  • Create media kits and brand presentations, showcasing yearly marketing opportunities

  • Manage, collect and organize all necessary brand creative to execute the various multi-media touchpoints

  • Brand liaison; build and maintain a strong working relationship with the vendor community and ensure we’re executing all contracted deliverables and meeting brand standards

Internal coordination across teams (Creative, Production, Merchants, CLR/Shipboard):

  • Manage and develop strong, collaborative relationships across the organization to ensure marketing initiatives are approved and completed on-time

  • Brand Marketing lead for all new-build and ship renovations, ensuring all brand creative is received on time and meets technical requirements

  • Create and manage database for all contracted marketing deliverables and provide proof of performance for each completed task

  • Work closely with the ad services and design teams to ensure all contracted catalog deliverables are executed and ensure proofs are provided to each brand prior to production

  • Close partnership with Merchandising to ensure product inventory and depth is aligned with campaign activation

  • Partner with brand marketers on cruise line specific product brand plans and opportunities aligned to the differentiating brand experience and guest profile for each cruise line.

  • Liaise with shipboard teams to request and verify marketing specs

  • Perform QA of all campaign materials prior to launch to ensure materials adhere to ad policies and technical specifications and to verify creative assets will deliver successfully

  • Build and manage ship communications between marketing and ships

  • Collaborates with production and Starboard Distribution center on marketing delivery dates and confirmation of delivery

Market awareness, research, information gathering:

  • Attend brand meetings, events, trade shows and ship visits to better understand each brands identity; provide creative insight and conceptualize new marketing initiatives to drive sales

JESTRMM/22022 - Visual Merchandiser Dubai Duty Free boutiques - Chanel - Dubai, United Arab Emirates - Apply here

Reporting to the Visual Merchandising Retail Manager, you will be a Visual Merchandiser based in The Dubai Duty-Free Airport boutiques. You will ensure the VM implementation of new collections, maintain VM in the boutique, you will support the VM strategies and make sure that the guidelines are well adhered to, you will also assist other boutiques with collection launches, following the Visual Merchandising schedule for each season.

Your main responsibilities are:
 

  • To implement collection launches, window installations, and animations in the DDF boutiques

  • To consistently maintain the CHANEL image within the boutique

  • To support collection launches across multiple locations
     

Requirements:
 

  • Creative and innovative thinker

  • Knowledge of fashion, style and current visual merchandising trends

  • Demonstrate ability to convert VM actions into commercial results, best practices, and understanding the business needs

  • 3 years of experience in the field of visual merchandising, ideally with a luxury fashion brand

  • Flexibility in terms of schedule (overnights and weekends when required)

     

Your strong interpersonal skills and excellent organizational skills will contribute to the success of this position.

Excellent spoken and written English is a must.


 

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Peachey Media Consultancy are the sponsorship partner of JES Travel Retail Jobs "Marketing, merchandising & media".  To learn more about Peachy Media Consultancy click here.
To learn more about JES Travel Retail Jobs sponsorship options email here

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