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Marketing, mechandising & media

Important notice

 In order to ensure that our site maintains the highest possible standards  we are currently carrying out some essential work on the sites features and design.  For this reason the site will have no new roles posted, or no roles taken, for a short period of time.

We hope that this will be completed by 1st July 2024.

Many thanks for your understanding and apologises for any inconvenience ! 

JES Travel Retail Jobs

MM31051 - Travel Retail Marketing Coordinator - Dubai, UAE - Chanel - Apply here

Within the Export Marketing Direction, you work remotly with the Travel Retail Marketing Manager for orchestration and follow-up of Chanel F&B activities in Travel Retail. The global objective is to bring operational support for the House development in Middle Eastern Airports while ensuring link and report to Parisian teams.

  

Your mission will articulate around following activities: POS excellence, Brand Development & being an Internal Ambassador of TR.

 

POS EXCELLENCE

Merchandising : 

- Aligned with the merchandising team, adapt global guidelines for local implementation.​

​- Ensure the local implementation of visuals and PLV in due time (coordination with internal and external partners).​

- Organize & run field trainings to team leaders. & BA’s.

- Develop a strong and reliable sub-contractor network to update visuals and trade actions.​

- Collect PLV needs and animate forecast meetings.​

 

Maintenance :

- Collect maintenance needs (with the help of team leaders) and coordinate corrective actions with the local design team.

- Report regularly to your manager on fixings and status of repairs

 

BRAND DEVELOPMENT

Projects coordination: ​

- Aligned with the Marketing Manager, create and implement a development strategy with temporary and permanent brand operations.​

- Coordinate with Paris and local team the implementation of new CHANEL point of sales. ​

​- Consolidate constructive feedbacks and implement short-, mid- and long-term actions in a continuous improvement mindset.

 

Trade actions:

- Support the Marketing Manager to create and develop 360 brand activations within airports​

- Implement ​temporary brand operations to animate product launches and top lines.​

- Consolidate qualitative and quantitative brand operations feedback.

 

CRM :

- Coordinated with the Marketing Manager, develop a test and learn clienteling program with top partners.

- Investigate on digital CRM opportunities within Travel Retail environment on the region and develop adapted on-line actions

 

INTERNAL AMBASSADOR

Local Market: Build bridges and synergies with Middle-East affiliate, stimulating the development of common actions projects.​

Travel Retail: Watch and analyze competition in Middle-East in order to strenghten our brand legacy in UAE MKT.

MM29051 - Senior Marketing Manager emerging markets incl. duty free - Dubai, UAE - Diageo  - Apply here

Job Description :

Purpose of the Role

  • Senior Marketing Manager - Emerging Market will own the development and execution of all the TTL programs for portfolio of brands in all international geographies and channels including Retail, On-trade and Duty Free ensuring the plan to be in line with overall brand strategy.

  • This role is accountable to create and deliver commercial programs with executional selling materials on time and in full, to support in achieving NSV & Volume growth targets.

 

Key Deliverables

  • The role will be leading customer and brand needs, understanding to deliver impactful consumer engagements through retail visibility and activation.

  • Plan and implement AOP for consumer activations programs with all the elements, costing and time period.

  • Regular Budget review in terms of planned spends and spends efficacy. Ensuring smooth & on-time customer payment process.

  • Develop all the key elements for retail and on-trade programs within Diageo Marketing Code including BTL creative, POS tools, In-Store displays, activation toolkits

  • Lead and develop relationship with various external event/activations/GWP/visibility vendors for superior execution.  

  • Liaise with internal Brand and customer marketing teams for key initiatives development and executions in markets.

  • Brand Building through innovative activation and consumer engagement program, plan and execute all the activation programs.

  • Ensuring relationship management in key channels of Duty Free & On-trade wherein customer marketing plays an important role.

  • Support in developing business plan with right customer and consumer strategies along with commercial team ensuring brands competitiveness in terms of pricing and consumer engagements.

MM22054 - Senior manager Global Marketing GTR, Asia Exclusives & Complexion - NARS - Miami, FL, USA - Apply here

JOB SUMMARY:

  • Responsible for developing the strategy, concepts, product assortment and leading go to market launch elements for NARS Travel Retail, Asia Exclusive Programs (Chinese Valentin’s Day, 5.20 etc), & Asia Exclusive Complexion launches

  • Programs should build global brand equity while gaining marketshare and fully expressing the NARS brand DNA amongst competition

  • Conducts competitive research and bring competitive insights on an ongoing basis to influence long term development plans, assortments and go to market strategy

PRIMARY DUTIES & RESPONSIBILITIES:

TRAVEL RETAIL

  • Lead Travel Retail Exclusive Strategy to drive YOY growth and brand equity

    • Develop assortment for Travel Retail Exclusive Palettes and Sets

    • Lead yearly event concept with tie to Travel theme inclusive of concept, strategy, visual merchandising/events, collateral needs

    • Liaise with internal teams to drive an innovative concept each year with a focus on digital innovation

    • Develop assortment of smaller sets/mini assortments to drive YOY growth

    • Work with Travel Retail team to bring back analytics and insights to NARS Global teams

    • Lead all development of copy, merchandising, lightbox calendar in partnership with International Business

    • Lead taskforces on launches

ASIA EXCLUSIVE PROGRAMS

  • Drive Asia Exclusive programs that capitalize on key commercial and consumer equity moments such as Lunar New Year, Chinese Valentine’s Day, 5.20, Women’s Day, 11.11, Asia Exclusive Spring/Summer Program

  • Utilize local consumer insights in top Asia markets to develop compelling storytelling with the editorial team and drive the 360 of the programs in partnership with International Team and Asia Region

  • Develop necessary assets with creative team at global level and also lead marketing elements in partnership with Asia region that are locally produced following the local content process

  • Lead Taskforces on launches

  • Report on key wins/opportunities for each commercial moment to continue test/learn and maximize consumer relevance

ASIA COMPLEXION EXCLUSIVES

  • Lead creation of Asia Exclusive assortments in the complexion category in partnership with Product Development and the Asia region

    • Conduct analysis on whitespace opportunities across complexion and skincare categories

    • Lead taskforces around all launches

    • Bring local insights from real time trends on key Asia social media platforms to influence ongoing marketing strategy

    • Lead all briefs related to programs (creative, copy, visual merchandising for programs)

    • Partner with Global Marketing skincare/complexion team on key exclusive re-promote opportunities

MM22053 - Travel Industry Marketing Intern - DFS Group - Italy - Apply here 

The Intern will join Travel Industry Marketing Team and will support the team in order to create a smooth welcoming for conducted customers visiting the store and contributing to grant them an unforgettable experience at Fondaco dei Tedeschi.

 

MAIN TASKS:

 

Support in welcoming international conducted clients (tour groups visiting the store)

 Support in contents creation for Marketing campaigns via We Chat

Collecting data and check documents compliance

Support in administrative activities

MM22052 - Assistant Marketing Manager, Travel Retail - Guerlain - Hong Kong - Apply here 

Main Tasks

1. Trade Marketing:

  • Understand HQ direction and work with regional marketing team to adapt the best fit to all trade marketing, pricing, promotion, trade plans, events to support the team in developing 360 Trade marketing strategies and plans for top line business growth.

  • In charge of marketing tools updates and efficiently communicate to the rest of the teams, on a regular basis.

  • Collaboration closely with regional marketing team with timely changes on the HQ planning and feedback or Market needs to reflect the most efficiently marketing plans and adapt to market in a proper way.

  • PR/Event Management: in charge of organizing PR and VIP Events with the deployment from regional market and connect partially with LM market to better support regional information collection and implementation of the projects.

  • Responsible for the reporting of the marketing activities with results and insights to support future marketing activities and innovations.

  • Responsible for implementation of brand retail marketing calendars and deliver local promotional programs within the retail channels and work with key retailers on key trade marketing activities with brand DNA and guidelines.

 

2. Project Management:

  • Work with regional marketing team in development of creative and esthetics presentations to be presented internally and externally, own marketing presentation to client regional offices and store level engagement.

  • Leads the commercial/ marketing team in the implementation of podiums in store with closely work with retail, merchant & training team.

  • Leads and supports all the marketing related activities (POP UP, PR, events, CRM, BC seminar, retailer engagement, etc) with strong project management skill.

 

3. CRM Strategy deployment:

  • Explore CRM Opportunities with key retailers and lead the design of Guerlain Ultimate CRM journey

  • Engage and work with retailers on customer loyalty program and related initiatives internal & external and ensure the Guerlain DNA can be maximize.

  • Involved with global CRM projects with market expertise and provide insights/recommendations to HQ/regional team and work together with LM CRM team to see the synergy opportunities on CRM part.

 

4. Competitive Analysis:

  • Monthly report for trade, PR, events, CRM and provide the key best practice and recommend the future Guerlain activities

  • Monthly Analysis for new launches of products pros& cons, comparison versus competition together with retail & training team

 

5. Product Marketing:

  • Store check and eyes on the new launch of the competitors on both for single & sets, focus on product efficiency, pricing & promotion, launch activities with events drive, etc and work with Retail & Training team to forecast the success feasibility of the products comparing with Guerlain products

  • Closely work with Regional marketing team to understand other markets products performance and comparison to understand consumer behaviour and provide recommendation to Area Director on how to defense the competitors’ new launches.

 

6. Budget Management:

  • Responsible for marketing budget (PR, event, CRM, etc) to ensure we can maximize the allocated budget with best ROI activities and drive the marketing exposure across both airports & downtown stores

  • Provide recommendation to meet & beat market competition if we see innovations & creativities and leads the proposal to ask for market defense plan both to Regional & HQ

  • Ensure the right budget management process with right internal audit and within budget for profit delivery.

MM22051 - Senior Marketing Manager - Miami, FL, USA - Apply here 

About the role:

The role will translate the Marketing strategy to the particular needs of the US based cruise lines, ensuring that all initiatives are designed, implemented, and measured in accordance with it – bearing in mind the demographic needs, product assortment, and budget considerations for each cruise line.  There will be responsibility for marketing plans and associated budgets for the key US cruise lines, and for the delivery, measurement, and optimization of all initiatives.

You will provide leadership and clarity to the US team (Marketing Exec and a Digital Content Creator), and interface with the UK-based Marketing function.  You will be the key contact for Harding+ Buyers, Merchandisers, and Ops relating to the US cruise lines for all marketing support, and for the cruise line Onboard Revenue teams themselves.

This role offers huge scope to get involved in a rapidly growing, international and exciting retail business.  There is a fantastic opportunity to make a mark quickly – as well helping to deliver a great (and commercially successful) experience on board a range of high-profile cruise lines.

Based in the Miami office with hybrid working – 2/3 days per week (plus international travel)


 

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Peachey Media Consultancy are the sponsorship partner of JES Travel Retail Jobs "Marketing, merchandising & media".  To learn more about Peachy Media Consultancy click here.
To learn more about JES Travel Retail Jobs sponsorship options email here

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