On request (99002)
An experienced Hong Kong based marketing manager with expertise within the alcohol category.
Leading the Marketing Function for Travel Retail SEA (Singapore, HK, Thailand, Malaysia, Vietnam)
Drive New Products and Portfolio development of our Key Strategic brands.
Delivering value to our partners through our annual Strategic Marketing, Communication and Promotional plans.
Execution of 360° Activations engaging Travelers with exceptional brand experiences, including Last 3 feet excellence, Media, PR, Digital and CRM initiatives
Oversee and manage the A&P budget to optimise resource conservation
Preference : Alcohol category but skills can be transferable to other categories e.g. Confectionary etc
Location : Hong Kong or region
Full C.V. on request